Human capital differentiation: toward human resource systems differentiation

Zare, Sayyed Mohsen; Barzoki, Ali Shaemi; Ansari, Mohammad Esmaeil; Abzari, Mehdi

doi:10.1504/ijlic.2018.095898

Cited by 1 publication

(1 citation statement)

References 0 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…The world of business faces constant changes in terms of its economic, political, and social environment, creating permanent instability in the national and international markets (Ramos, 2018). Due to this, it is necessary to rely on human capital that is increasingly more committed to the organization's goals and targets (Zare et al, 2018). In this sense, the socially responsible organizations, such as the cooperative ones, have demonstrated significant growth and progress within the social economy, providing a clear example of a sustainable and successful business model (Coraggio et al, 2011).…”

Section: Introductionmentioning

confidence: 99%

Influence of Internal Marketing Dimensions on Organizational Commitment: An Empirical Application in Ecuadorian Co-Operativism

et al. 2020

View full text Add to dashboard Cite

Internal marketing involves planning, implementing, and assessing strategies focused on the internal customer (employee), who, at the same time, looks to strengthen their organizational commitment. In this context, leaders and managers should focus on human capital through policies which encourage the motivation and satisfaction of employees, in a way that they feel committed to the institution which, at the same time, will help the achievement of organizational targets. Accordingly, the purpose of this research is to analyze internal marketing dimensions and their possible relationship with organizational commitment. To do so, fieldwork based on a research questionnaire has been developed, aimed at a very important area of the social economy: co-operativism in a developing country. A total of 2,499 surveys were distributed among employees, leaders, and managers of Ecuadorian cooperatives. To describe the possible mediating effect of the research variables, a hierarchical, multiple linear regression analysis was applied. The results reveal that the internal marketing dimensions present statistically significant correlations with the organizational commitment, with the internal communication dimension being its maximum relational exponent. It is also extracted from the study that sociodemographic and works position variables positively influence the relationship between both constructs, presenting higher relational levels when the employee is married, has higher studies and their work contract is temporary.

show abstract

Section: Introductionmentioning

confidence: 99%