Speech comprehension is crucial for human social interaction, relying on the integration of auditory and visual cues across various levels of representation. While research has extensively studied multisensory integration (MSI) using idealised, well‐controlled stimuli, there is a need to understand this process in response to complex, naturalistic stimuli encountered in everyday life. This study investigated behavioural and neural MSI in neurotypical adults experiencing audio‐visual speech within a naturalistic, social context. Our novel paradigm incorporated a broader social situational context, complete words, and speech‐supporting iconic gestures, allowing for context‐based pragmatics and semantic priors. We investigated MSI in the presence of unimodal (auditory or visual) or complementary, bimodal speech signals. During audio‐visual speech trials, compared to unimodal trials, participants more accurately recognised spoken words and showed a more pronounced suppression of alpha power—an indicator of heightened integration load. Importantly, on the neural level, these effects surpassed mere summation of unimodal responses, suggesting non‐linear MSI mechanisms. Overall, our findings demonstrate that typically developing adults integrate audio‐visual speech and gesture information to facilitate speech comprehension in noisy environments, highlighting the importance of studying MSI in ecologically valid contexts.