“…-Concern for tourist contentment (satisfaction, prompt and innovative services, employee behavior, cleanliness) not only generates income but also stimulates the return of tourists [79], involves local communities and stakeholders [80], and provides a solid foundation for long-term development, competitiveness, and sustainability in the tourism business [18]; -Pricing policies (motivating tourists' destination choices amid competing offers and brands) affecting long-term competitiveness [81,82]; -Openness to technology, either to counter competition (domestic or international) [83,84] for business growth and diversification, influencing tourists' destination choices [85], leveraging technology, such as effective websites, user-friendly applications, and a strong presence on social media [86][87][88], enhancing products and destination promotion, improving tourists' perception but also "generating impactful information" [89], positively influencing the sustainability and competitiveness of tourism services, encouraging responsible environmental behavior, and interacting with stakeholders; -Being in line with trends, policies, and regulations, especially those related to environmental protection [90], cultural heritage preservation, and revitalization [91].…”