“…This information will focus on all parts of the external environment: existing and potential customer groups, needs, products, competitors and allies, as well as an ongoing monitoring of all events pertaining to the industry. Thus, competitive intelligence is the primary focus of the manager's monitoring activities in a learning organization (Desai & Bawden, 1996;O'Dell & Jackson Grayson, 1998). By monitoring internal quality information, the manager can be a disseminator of quality stories and tacit information, which foster organizational learning (Cole, 1999, p. 199;March, Sproull, & Tamuz, 1991;O'Dell & Jackson Grayson, 1998).…”