INTED2016 Proceedings 2016
DOI: 10.21125/inted.2016.1186
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Image Analysis as a Tool for Competitiveness of Universities

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“…potential future media and marketing specialists, and that are published on university information portals and become new, innovative tools of university PR and brand building. New findings will be used for building of university communication strategies (Kocourek, Jurášková,, &Juříková, 2016a). New communication strategies are especially necessary for communication with high school students who are potential clients of universities.…”
Section: Purpose Of the Studymentioning
confidence: 99%
“…potential future media and marketing specialists, and that are published on university information portals and become new, innovative tools of university PR and brand building. New findings will be used for building of university communication strategies (Kocourek, Jurášková,, &Juříková, 2016a). New communication strategies are especially necessary for communication with high school students who are potential clients of universities.…”
Section: Purpose Of the Studymentioning
confidence: 99%