Bitcoin, Dogecoin, Litecoin, Dash coin, Ripple, and Stellar are just a few of the numerous cryptocurrencies available today. Bitcoin is the most widely used cryptocurrency in various parts of the world. The objective, of this research to ascertain analyses the beneficial effects of social affect and cybersecurity on the use and acceptance of bitcoin.to ascertain and analyses the beneficial influence of examines the behavioural intention as a moderating factor, the relationship between social influence and cyber security and bitcoin use behaviour and acceptance in New Zealand. 497 questionnaires were distributed, and 328 completed questionnaires were returned and analysed, yielding a response rate of 68%. respondents provided their information voluntary a unique link emailed to every one of our samples. the survey. Used hierarchical moderated regression analysis to test the hypotheses (H1, H2, H3, H4). Spss were used to test two sets of linear regression models. the data collection instrument for this study was an online questionnaire. according to the findings, behavioural intention has a significant beneficial effect on social influence and cybersecurity on bitcoin use behaviour and acceptance. additionally, social influence, as well as cybersecurity, have a support positive impact of bitcoin use behaviour and acceptance in New Zealand. the implications for the research on the use of bitcoin are expected to provide education about bitcoin. enhance the security of financial transactions, provide informative pertaining for the regulation that permit use and provide benefits for entice and retain customers in terms bitcoin users. Technological advancements have resulted in a significant