2024
DOI: 10.3390/jtaer19020061
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Impact of Exclusive Choice Policies on Platform Supply Chains: When Both Same-Side and Cross-Side Network Effects Exist

Haijun Chen,
Qi Xu

Abstract: This research investigates the effects of “choose-one-over-another” monopolistic strategies on two-sided platforms, analyzing the implications of such practices on network effects and platform economics through the Hotelling model. Our key findings include the following: (1) “Choose-one-over-another” policies enhance positive network effects, increasing multi-homing on the demand side but reducing overall platform revenue. These policies also intensify negative network effects, leading to higher prices for sup… Show more

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