2018
DOI: 10.1504/ijism.2018.10016765
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Impact of market orientation, learning orientation, and supply chain integration on product innovation

Abstract: In this research, we have identified and tested important drivers of product innovation. Our study has analysed two important drivers: organisational orientation (learning and market) and SCI [supply chain integration -internal integration and external integration (supplier and customer)]. The study was conducted among 202 manufacturing companies in Malaysia. The structural model was tested using structural equation modelling (SEM). The key findings of our research are: 1) learning orientation and market orien… Show more

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Cited by 3 publications
(2 citation statements)
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“…Bibliometric analysis examines secondary data obtained in a digital database using secondary data from a quantitative and objective point of view [28]; therefore, it can offer a systematic, transparent, and reproducible review process and subsequently improve the reliability and quality of the review [29]. In this study, bibliometric analysis, which is a quantitative research method, was used as a method [30][31][32][33]. In addition, bibliometric analysis is a technique used to quantify the factors that determine the quality of research.…”
Section: Methodsmentioning
confidence: 99%
“…Bibliometric analysis examines secondary data obtained in a digital database using secondary data from a quantitative and objective point of view [28]; therefore, it can offer a systematic, transparent, and reproducible review process and subsequently improve the reliability and quality of the review [29]. In this study, bibliometric analysis, which is a quantitative research method, was used as a method [30][31][32][33]. In addition, bibliometric analysis is a technique used to quantify the factors that determine the quality of research.…”
Section: Methodsmentioning
confidence: 99%
“…Notwithstanding these progressions, ethical deliberations and the imperative for conscientious AI deployment continue to be pivotal in guaranteeing fair and impartial access and upholding the integrity of schooling (Wong et al, 2024). Furthermore, AI in health studies has grown dramatically in the past decade (Abdullah & Sofyan, 2023). AI can boost healthcare efficiency and affordability.…”
Section: Introductionmentioning
confidence: 99%