Impact of Sustainable Tourism on Tourist’s Satisfaction: Evidence from India

Abstract

The tourism business is the most effective means to strengthen the economic and financial stability of a country. In a developing country like India this business acts as the backbone to improve the level of happiness of its residents. Sustainable tourism provides equal opportunity to every stakeholder to contribute their part in the development of the society as well as the site. The main purpose of the study was to explore the four dimensions of sustainable tourism, which involve “economic sustainability, environmental sustainability, sociocultural sustainability, and institutional sustainability,” and to study their impact on tourist’s satisfaction. This study involves a survey conducted on tourists visiting selected travel destinations from various states in India. The travel destinations selected for the study involved 26 destinations from 8 states of India. The results suggested a positive relationship of three (environmental, sociocultural, and institutional) sustainability dimensions on tourist’s satisfaction. Findings indicate that the dimensions of environment, sociocultural, and institutional sustainability are important for tourist’s satisfaction and should be included for a holistic approach to planning and monitoring sustainable tourism development.

The influence of tourist satisfaction on revisit intention: the moderating role of health consciousness

“…So they feel satisfied with the experience they enjoy because it does not harm the environment or the local community. The results of this study are following several previous studies that state that environmental sustainability has a positive effect on satisfaction [19], [60]- [62].…”

Changing values of millennials and centennials towards responsible consumption and sustainable society

“…Sustainable consumption and production are two essential factors in achieving a more sustainable world (Jasrotia et al , 2021; Rustam et al , 2020; Bengtsson et al , 2018). Many people are paying more attention to sustainable consumption now than before.…”

Challenges of Sawarna coastal sustainable tourism in Banten, Indonesia

“…18 Coastal tourism has an the environment impact of the region and promotes local wisdom values. 22 The results of data collection and tabulation (Table 1) show that the performance of Sawarna coastal sustainable tourism (SCST) almost meets the requirements (Kappa = 0.578). It seems the efforts to become priority.…”