This study aims to: (1) develop suitable beauty nutrition learning materials assisted by e-magazine media for easy learning, with a focus on enhancing students' creative thinking abilities in the UNIMED Cosmetology Study Program and facilitating individual learning, (2) assess the effectiveness of the developed beauty nutrition learning materials assisted by e-magazine media. The research follows a developmental approach using the ADDIE model. Data collection involved observation, interviews, and questionnaires. The validity of the materials was tested by two content experts and two media experts. Product trials were conducted with three respondents for a small group trial, five respondents for a medium group trial, and 30 respondents for a large group trial. The results of the research development of beauty nutrition learning materials assisted by e-magazine media, aimed at improving students' creative thinking abilities in the UNIMED Cosmetics Education Study Program, are validated through assessments by material experts, with an average of 85.8% falling into the "good" category. Media experts assessed the product with an average of 95.8%, placing it in the "very good" category. In the trial aspect for product development, a small group trial with six students achieved a percentage of 81.9% in the "good" category. The medium group trial, consisting of 12 students, received an 88.8% rating in the "good" category. The large group trial involving 39 students obtained a 94.6% rating in the "very good" category. It can be concluded that beauty nutrition learning tools assisted by e-magazine learning media are suitable and effective for supporting the teaching and learning process.