Students, faculty and staff with disabilities at universities have faced many digital accessibility barriers during the COVID-19 pandemic. While the legal requirements for digital accessibility at universities are clear, the mechanisms for managing digital accessibility are not yet well established. This study reports on a longitudinal series of 18 interviews throughout 2020 involving directors of digital accessibility, starting before the COVID-19 pandemic was officially declared by the World Health Organization in March 2020. These interviews took place with directors of digital accessibility at a small-, medium-, and large-sized university in the USA, respectively, as well as the director of digital accessibility at a comparative US state government agency. Patterns throughout the year, common challenges, and emerging best practices are all discussed, as well as implications for managing digital accessibility during non-pandemic times.