“…More recently, however, a series of imprinting studies indicate that managers can prioritize imprints (e.g., Erçek & Günçavdı, ; Sullivan, Tang, & Marquis, ) or modify them to serve new purposes (e.g., Ferriani, Garnsey, & Lorenzoni, ; Kriauciunas & Kale, ; Marquis & Huang, ), offering “a moderate view that organizations are both inertial and adaptive” (Bamford, Dean, & McDougall, , p. 261). By reporting cases where managers matter with respect to managing imprints, these studies offer a promising departure from the view that imprinting is an “ecological force devoid of agency” (Marquis & Tilcsik, , p. 222).…”