Energy is essential for the nature of life and the development of countries. The main demand for the 21st century is to fulfill growing energy needs. Pakistan, through the use of fossil fuels, meets energy demands. There is pressure on the economy of the country due to the massive reliance on fossil fuels, and this tendency is influenced by various environmental impacts. To overcome the burden on fossil fuels, more attention has been drawn to provide fossil fuel substitution. Tire pyrolysis is among the effective substitutes of the fuel technology that generates useful products of liquid oil, char, and pyro gas. This research focuses on the environmental, social, and economic viability of tire pyrolysis oil in Pakistan. This study estimates the production and potential of tire pyrolysis oil (TPO) in Pakistan. Based on the calculations, the potential of tire pyrolysis oil production in Pakistan from 2015–2019 is 468,081 to 548,406 tons. The potential production of TPO in 2018–2019 was ~8.30% of the total import (6.6 million tons) of crude oil. Therefore, tire pyrolysis oil is considered an alternative fuel representing an economic and environmentally viability solution for Pakistan.