2020
DOI: 10.1016/j.amepre.2020.03.019
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Improving Colorectal Cancer Screening in a Rural Setting: A Randomized Study

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Cited by 6 publications
(17 citation statements)
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“…While the rural health disparities observed in this study present substantial public health challenges, it is possible to improve cancer outcomes through appropriate public health interventions. For example, a 2020 study found that a mailed motivational message with contact information to request a free at-home fecal immunochemical screening test (compared with a mailed reminder to schedule a screening appointment) effectively improved adherence to screening guidelines in a rural community. An evaluation of patient navigation program in rural Georgia found the program dramatically improved the odds of adherence with colorectal screening guidelines among participants .…”
Section: Discussionmentioning
confidence: 99%
“…While the rural health disparities observed in this study present substantial public health challenges, it is possible to improve cancer outcomes through appropriate public health interventions. For example, a 2020 study found that a mailed motivational message with contact information to request a free at-home fecal immunochemical screening test (compared with a mailed reminder to schedule a screening appointment) effectively improved adherence to screening guidelines in a rural community. An evaluation of patient navigation program in rural Georgia found the program dramatically improved the odds of adherence with colorectal screening guidelines among participants .…”
Section: Discussionmentioning
confidence: 99%
“…Arnold et al 45 found that follow‐up phone calls (either automated or personal) following mail return of fecal immunochemistry test (FIT) kits were associated with improved screening returns among rural residents. Use of mailings and automated phone calls was also associated with increased CRC screening rates for participants in a safety‐net primary care practice, 46 as well as rural residents 47 . Goldman et al 48 also found that use of text messages and automated phone calls, combined with a personal call from a patient navigator for those overdue for cancer screening at 3‐months, increased FIT return rates compared to usual care.…”
Section: Resultsmentioning
confidence: 98%
“…Use of mailings and automated phone calls was also associated with increased CRC screening rates for participants in a safety-net primary care practice, 46 as well as rural residents. 47 Goldman et al 48 also found that use of text messages and automated phone calls, combined with a personal call from a patient navigator for those overdue for cancer screening at 3-months, increased FIT return rates compared to usual care. Use of serial text messages versus a single text message was 17.3% more effective for improving FIT return rates among a largely Black/African American sample.…”
Section: Resultsmentioning
confidence: 99%
“…Along with FIT mail-out intervention, additional strategies were used to improve the FIT completion rate. Uptake increased when using a mailed motivational invitation letter for screening, followed by mailing a cost-free FIT kit in comparison to the group receiving standard invitation letter with no kit (30.1% versus 22.5%) [41]. FIT completion rates were higher among participants who received at least one live interaction via phone call compared to those who had none (27.8% versus 10.5%, p < 0.001) [46].…”
Section: Methods Of Delivery For Fit: Mail-out and In-personmentioning
confidence: 99%
“…Interventions utilizing motivational messages on FIT screening improved participation, particularly in medically-underserved communities (24.6% among those who received the message at least once versus 3% among those who did not receive the message) [46] and rural areas (7.6% increase in intervention group vs control group) [41]. Motivational interviewing techniques (discussing the relevance of CRC screening and exploring participants' feelings about the test) were embedded in live telephone outreach with trained program champions [46] and motivational messaging (highlighting the preventability of CRC and ease and affordability of FIT screening) was incorporated into a mailed invitation letter that addressed barriers in screening [41]. In a study on loss-framed messaging (i.e., emphasizing the life costs of not being screened), participants receiving culturally-targeted loss-framed messaging (addressing cultural needs) were signi cantly more receptive to obtaining CRC screening compared to standard lossframing [44].…”
Section: Delivery Of Culturally-tailored Programsmentioning
confidence: 99%