“…Little attention has been given to assessment of the impact of government programs (Parbotecah 2000, Chawla et al 1997, Sheahen et al 1994, Doctors 1969. Some basic small business strategies that have been studied include (1) global marketing niche entry strategies with a focus on low involvement, i.e., licensing, use of export houses (Brown and Eisenhardt 1998), (2) concentration on products with sustainable competitive advantage focusing on products strategy (Levinson 1998, Lussier 1996, Ries and Trout 1993, (3) integration of R&D and marketing strategies using government funding to foster integration (Robinson and Herron 2001, Bernstein 1994, Spann et al 1993), (4) use of government R&D grants for liquidity and enhanced credibility including use of a second mortgage as a funds source when obtaining (Small Business Investment Research) grants (Brown and Turner 1999), (5) patents for positioning with investors for narrowly focused products (Sink and Easley 1994), and (6) use of horizontal or vertical strategic alliances with little connection to relative performance of the alliances (Ensley et al 1998, Hoffman and Viswanathan 1996, Gersony 1994, Litvak 1992. Intra-strategy tradeoffs have been examined such as the tradeoff between competitive advantage achieved via innovativeness and incompatibility with existing customer practices (Hall and Rifkin 1999, Kwestel et al 1998, Ali et al 1995.…”