“…The researchers engaged in deep discussion and consultation of literature to verify identification of each resource. (Hart, 1995;Russo & Fouts, 1997;Menguc & Ozanne, 2005) Assumes an internal focus that over times shifts towards external (Hart, 1995;Menguc & Ozanne, 2005) Product Stewardship Prioritisation of natural environment throughout entire lifecycle (Hart, 1995;Hart & Dowell, 2011; Shi et al, 2012) Creation of wholly sustainable products offers opportunities for differentiation (Hart, 1995;Menguc & Ozanne, 2005;Ashby et al, 2012;Golicic & Smith, 2013; Miemczyk et al, 2016 Access to scarce resources via stakeholder integration (Hart, 1995;Hart & Dowell, 2011;Ashby et al, 2012) Supply chain/ lifecycle focus (Shi et al, 2012;Miemczyk et al, 2016) Clean Technologies Positive impact operations (Hart & Christensen, 1997;Hart & Milstein, 1999;Song et al, 2015) Technological innovations as alternatives to non-renewables ( (Hart & Christensen, 1997;Hart & Milstein, 1999Move away from traditional routines to re-create industry in a way which promotes sustainability with products, processes or services that create value or significantly reduce waste (Hart & Christensen, 1997;Hart & Milstein, 1999; Song et al, 2015) Energy technologies, transport technologies, water technologies and material technologies (Pernick & Wilder, 2007) Base of the Pyramid Alleviation of social ills on a global scale (Prahalad & Hart, 2002;London & Hart, 2004;Hart et al, 2016) Stimulation of economic growth/ support of emerging markets at the base of the pyramid (Prahalad & Hart, 2002;London & Hart, 2004;Hart et al, 2016) Acc...…”