2016
DOI: 10.1111/rmir.12058
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Improving Perceptions of the Insurance Industry: The Influence of Insurance Professionals

Abstract: The “talent crisis” in the insurance industry is well documented. Solutions to this crisis, however, are not plentiful. One of the major challenges faced by the industry is its reputation. We hypothesize that opinions of the industry can be changed through brief but specific education efforts. We test our hypothesis at a major university and find very strong support for our hypothesis.

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Cited by 4 publications
(1 citation statement)
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“…This paper throws light about how training is done for the farmers by IDDIR group of employees that created more demand for purchasing the insurance policy during adverse weather conditions. Training programs offered on Risk management and Insurance (Karl & Wells, 2016). Anitha and Kumar (2016) discussed about the training impact on the employee's skill level, attitude, and knowledge level in private insurance sector of Coimbatore district.…”
Section: Introductionmentioning
confidence: 99%
“…This paper throws light about how training is done for the farmers by IDDIR group of employees that created more demand for purchasing the insurance policy during adverse weather conditions. Training programs offered on Risk management and Insurance (Karl & Wells, 2016). Anitha and Kumar (2016) discussed about the training impact on the employee's skill level, attitude, and knowledge level in private insurance sector of Coimbatore district.…”
Section: Introductionmentioning
confidence: 99%