“…Putting all the value, promise, and hype of Big Data aside, the digital twin for health has a small data requirement. It is becoming increasingly clear that RCT and group methods, although still quite valuable, are insufficient as treatments and testing move toward the precision of inherent individual differences, which are reflected in every person and every treatment response (positive or negative) (Gagne et al, 2014;Richter et al, 2015;Hilgers et al, 2016;McMenamin et al, 2018). The quantified self, with the "self " as the primary unit of analysis, was always intended for the individual to benefit from the added detail of self-observation.…”