Impulse buying: A systematic literature review and future research directions

Redine, Artem; Deshpande, Sameer; Jebarajakirthy, Charles; Surachartkumtonkun, Jiraporn

doi:10.1111/ijcs.12862

Cited by 87 publications

(61 citation statements)

References 226 publications

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“…Based on the identified gaps, we have proposed research questions in Table 6, which is in line with the previous systematic literature reviews (Billore & Anisimova, 2021;Ghorbani et al, 2022;Harju, 2022;Redine et al, 2023;Roy Bhattacharjee et al, 2022).…”

Section: Proposed Research Questions Based On Tccm Frameworkmentioning

confidence: 74%

Adoption of Internet of Things: A systematic literature review and future research agenda

Kumar

Dhingra

Falwadiya

2023

Int J Consumer Studies

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The Internet of Things (IoT) is one of the promising technologies in industry 4.0, which has the potential to provide a myriad of advantages and offer convenience to individuals' daily lives and efficiency to businesses. Due to the enormous potential of the Internet of things, attention towards its adoption is increasing significantly. Despite the undeniable relevance of this field, the current study aims to synthesize the body of knowledge on IoT adoption using systematic literature review (SPAR‐4‐SLR) with the TCCM framework. A total of 101 articles were carefully selected after a thorough search in the Web of Science and Scopus databases. This study has performed an in‐depth descriptive analysis to present the current state of knowledge. The findings of this study revealed that the Technology acceptance model and Unified theory of acceptance and use of technology were the most widely employed theories and models in previous literature. Furthermore, this study has developed an integrative conceptual framework including antecedents, mediators, moderators, and outcomes. Also, the antecedents are classified into four categories based on the Technology‐organization‐environment framework with end user‐specific category. By integrating the existing knowledge, the study identifies significant gaps and offers a fertile ground for further investigation in this field.

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Section: Proposed Research Questions Based On Tccm Frameworkmentioning

confidence: 74%

Adoption of Internet of Things: A systematic literature review and future research agenda

Kumar

Dhingra

Falwadiya

2023

Int J Consumer Studies

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“…The theory suggests that consumers engage in many cognitive appraisals when faced with marketing stimuli or when making a purchase decision. Since consumers act on perception and motivation, positive appraisals can increase the likelihood of impulse buying (Redine et al. , 2023).…”

Section: Cognitive Appraisal Theorymentioning

confidence: 99%

“…In addition, the literature gaps in online impulse buying are visible in the context of cognitive and emotional processes (Kimiagari and Malafe, 2021) but are essential for purchasing. The insights on impulse buying behaviour still need to be more consistent and divided, lacking the findings on the factors affecting impulse buying (Redine et al. , 2023).…”

Section: Introductionmentioning

confidence: 99%

Online impulse buying and cognitive appraisal theory: two countries comparison

Kursan Milaković,

Ahmad

2023

IJRDM

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PurposeWith the rapid growth of the Internet and the wide acceptance of e-commerce, online impulse buying is rising; however, the consumer motivation to buy impulsively within the digital setting calls for continuous exploration. Through the lens of cognitive appraisal theory, the authors aim to explore the relevance of web quality factors (cognitive processes) and hedonism (emotional response) for online impulse buying in the cross-cultural context of India and Croatia. The study also attempts to investigate the varying effects of sales promotion and payment options (cognitive processes) on the relationship between hedonism and online impulse buying.Design/methodology/approachThe researchers in the present study have adapted the refined eTailQ scale along with factors like hedonism, sales promotion and payment options determining impulse buying—the measurement instrument comprised of a highly structured questionnaire covering consumers' attitudes and opinions regarding the explored concepts. A total of 526 responses were generated in the data collection process, wherein 264 were from India and 262 were from Croatia.FindingsThe results reveal that not all web quality determinants affect impulse buying similarly. Web informativeness significantly, but negatively, impacts impulse buying only regarding Croatian consumers, while customer service influences impulse buying in the Indian market. Web layout and privacy do not influence impulse buying. However, besides hedonism's direct impact on impulse buying in both countries, the results show that the influences of web layout and privacy on impulse buying are mediated via hedonism. Given the varying effects, this study shows that, unlike the payment options, only sales promotion represents a significant moderator that enhances the relationship between hedonism and impulse buying in both countries.Originality/valueThis study utilises cognitive appraisal theory to compare the effects in two countries through cognitive appraisals, emotional responses, and situational factors for explaining online impulse buying behaviour. The study also offers practical managerial implications.

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“…With the development of smartphones, e‐retailers need to consider visitors' journeys or experiences when browsing their devices. Seamless navigation of a web store can generate consumers' positive emotions, such as pleasurable and mind‐flow experiences (Redine et al, 2022), which reduced OSCA behavior. Therefore, e‐retailers should improve the design layout and click fluency of their e‐stores.…”

Section: Managerial Implicationsmentioning

confidence: 99%

Online shopping cart abandonment: A review and research agenda

Wang

Cheah

Lim

2022

Int J Consumer Studies

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The COVID‐19 pandemic has put online shopping at the forefront of retailing; however, the issue related to shopping cart abandonment remains an eternal nemesis of e‐retailers. To understand extant research on online shopping cart abandonment (OSCA), a framework‐based systematic literature review was conducted with the purpose of gaining more insights into existing studies in this context. Specifically, this review examined the literature related to OSCA in terms of theory, context, characteristics, and methods to provide (i) a comprehensive review of the current state of research and (ii) constructive future research agenda in the area. Using scientific procedures, a total of 52 research articles were retrieved from Scopus and Web of Science databases published during the period 2003–2022. The results revealed that most research was founded by the stimulus‐organism‐response (S‐O‐R) model and the buyer behavior theory, focused in the context of the United States and China, and appeared to use quantitative methods. As a result, this review is expected to assist researchers in better understanding the OSCA context, thus paving the way for further research and development in the area. In addition, providing practitioners with a better panorama to address the issue by expanding the literature review and highlighting the inhibiting factors of OSCA.

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Impulse buying: A systematic literature review and future research directions

Cited by 87 publications

References 226 publications

Adoption of Internet of Things: A systematic literature review and future research agenda

Adoption of Internet of Things: A systematic literature review and future research agenda

Online impulse buying and cognitive appraisal theory: two countries comparison

Online shopping cart abandonment: A review and research agenda

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