That cities compete against each other is a cliché of the contemporary neoliberal condition, in which so much focus and energy is expended on a zero-sum-game of trying to outshine imagined rivals. In this paper we examine how this type of competition plays itself out in China, and more specifically in and around Shanghai, in the Yangtze River Delta (YRD). We argue that the competition here, principally for foreign and domestic inward investment, is intense and multi-scalar. It is fuelled in particular by China's nested territorial administrative structure, leading to a situation that eventually involves all scales, from district to central government. We choose therefore the term competitive urbanism to encapsulate these multi-scalar and multi-directional competitive forces. Lying at the centre of this competitive urbanism in the YRD is the giant new Hongqiao project in west Shanghai, second only in expanse and ambition to Pudong. The Shanghai municipal government has promoted this project partly in response to competitive pressures from other cities in the YRD, and partly to swing the dynamic of growth westward within the city and link it better to its hinterland. In this way, Hongqiao is reinforcing and accelerating the competitive urbanism that characterizes China's most prosperous region.