Inclusive design of post-Brexit Agri-Environmental Policy: Identifying and engaging the 'Harder to Reach' stakeholders. A Quick Scoping Review

Variable rate precision farming and advisory services in Scotland: Supporting responsible digital innovation?

“…Bronson, 2019;Eastwood et al, 2017). As argued by Lyon et al (2020), a number of actions can be taken to include stakeholders, such as harder-to-reach farmers, such as proactive engagement through multiple platforms (both online and face-to-face), including on-farm demonstration, farm walks, magazine and online articles. They also propose involving a wide range of stakeholders in such processes, including extension services, suppliers, farming clubs and farming organisations.…”

“…This approach shifts the attention from the outcomes of adoption to a focus on the design and innovation process itself and argues that users (such as farmers and other stakeholders) should have a clear voice in the early development of technologies, which might have implications for them further down the line. This thinking has much in common with participatory design, which according to Steinke et al (2022) can be employed as a route to more user-focused agricultural innovation that might reach harder-to-reach stakeholders (including older, small-scale or remote rural farmers- Lyon et al, 2020). In our research, innovation is an ongoing process, with multiple actors involved-not only the designers of the agricultural technologies (hardware and software) themselves but also those actors involved in the diffusion of these innovations, including those advising farmers on whether and how to adopt them.…”