Individual Differences in Evaluation of Architectural Colour: Categorization Effects

Abstract

144 subjects ranked 9 colour samples in order of appropriateness for the walls of a simulated domestic interior furnished in one of 3 styles. Inter-subject agreement varied as a function of sex and marital status, with indications of an interaction between these variables. No age-related effects were observed. The results are interpreted in terms of a categorization model.

Individual and group modelling of aesthetic judgment strategies

“…McManus, Jones, and Cottrell (1981), for instance, reported individual differences in aesthetic colour preferences. Whit®eld (1984), also, found large individual differences represented by a low agreement within homogeneous groups in a colour-appropriateness ranking task. The author``anticipated that systematic differences would be more readily detected in within-group agreement than mean differences of groups'' (Whit®eld, 1984, p. 184).``This difference, however, is in internal consistency only and not in the mean ranks assigned to the colors for each style'' (Whit®eld, 1984, p. 185).…”

Hue, saturation, lightness, and building exterior preference: An empirical study in Turkey comparing architects' and nonarchitects' evaluative and cognitive judgments

“…Much attention has been paid in literature to the influence of personal factors on color preference. They examine the effect of gender, 12,[22][23][24][25]28,[34][35][36][37][38][39] age, 24,28,34,40,41 and culture 26,42-46 on color preference. These studies present an inconsistent picture of the relationship.…”

Descriptive and evaluative judgment processes: Behavioral and electrophysiological indices of processing symmetry and aesthetics

“…Previous research, however, though rooted mainly in the nomothetic approach, the finding and postulation of general rules, has also revealed individual differences in aesthetic judgments (e.g., Fechner, 1876;Jacobsen, 2002;Whitfield, 1984). In order to analyze individual differences, we used the approach of Jacobsen (in press).…”

“…Also, it was predicted that group models and individual case models replicate previous reports of symmetry and complexity as determinants of aesthetic judgments. In addition, on the basis of reports of individual differences in aesthetic judgment (e.g., Fechner, 1876;Jacobsen, 2002Jacobsen, , 2004Whitfield, 1984) individual judgmental variation was predicted.…”