“…Since most EOR research is based in Western societies that are also relatively individualist (Hui, et al, 2004b;Rousseau, 1995;Rousseau & Schalk, 2000), assumptions have developed within that context about which inducements typically represent transactional and relational strategies. Specifically, competitive pay and pay-for-performance are typically transactional, while a good relationship with a supervisor and collaborative work environment are typically relational inducements (Lee, et al, 2011). However, other inducements, such as opportunities for development, have the potential to be classified in either category, depending on the meaning imposed on them by societal members (Alvesson & Kärreman, 2007;Lee, et al, 2011).…”