Primary processes during elicitation of the phenylpropanoid pathway (PPP) were studied in Petunia hybrida cell suspensions. We tested the hypothesis that decrease of the proton gradient across the plasma membrane activates the PPP. Induction of the PPP was determined by measuring phenylalanine ammonia Iyase activity. A variety of ATPase inhibitors and ionophores were tested for the ability to elicit the PPP. The ATPase inhibitors orthovanadate and NN'-dicyclohexylcarbodiimide and the ionophores carbonyl cyanide-4-trifluoromethoxyphenylhydrazone and nigericin were all effective elicitors. Carbonyl cyanide-4-trifluoromethoxyphenylhydrazone and nigericin elicit also when used in combination with NN'-dicyclohexylcarbodiimide. Valinomycin had little effect on phenylalanine ammonia Iyase activity. Treatment with orthovanadate or nigericin led to the formation of lignin. Alkalinization of the external medium by NN'-dicyclohexylcarbodiimide, carbonyl cyanide-4-trifluoromethoxyphenylhydrazone, and nigericin was observed directly with the use of a sensitive pH electrode and internal acidification was deduced from the changes in emission intensity of the fluorescent probe bis [3-propyl-5-oxoisoxazol-4-yl] pentamethineoxonol. These data indicate that changes in the activity of the plasmamembrane H+-ATPase, and subsequent decrease of the proton gradient (particularly of the pH gradient) by itself are sufficient to influence phenylalanine ammonia Iyase activity of P. hybrida cells and are therefore important intermediates in signal transduction.In plant cell and tissue cultures, generally no significant production of secondary metabolites is observed. To initiate this production, many strategies have been followed, such as treatment with so-called elicitors (see ref. 8 and references therein). For example, biotic elicitors, isolated from plant pathogens, induced the production of isoflavonoid phytoalexins in soybean (7). Also abiotic elicitors, such as high medium osmolarity (15), are reported to induce the production of secondary metabolites.