Flavor and color are critical factors in the evaluation of fruit products. Color and other appearance defects may cause a consumer to reject a product before tasting it, or more subtly, the appearance of a product may change flavor perception. If appearance is acceptable, flavor is the primary sensory characteristic used in judging the quality of fruit products. Thus, any fruit processor must be aware of the role of color and flavor in product quality and the controlling factors in maintaining these characteristics.Although processors may have little or no control over a fruit crop before it is harvested, several factors contribute to product yield and quality. Cultivar, weather conditions, spraying schedules, and cultural techniques are all important. The time between picking and the first step in the processing plant is known as the postharvest period. Since most postharvest changes in quality of fruit for processing are undesirable, this is an area of concern. As a general rule, once quality is lost during a process it can never be recaptured. Prudent postharvest management of the raw product can payoff in final product yield and quality.Postharvest quality changes in fruits are the result of normal metabolic processes and physiological responses to stress. When viewed from a IThis chapter prepared for first edition by the late A. Lome Shewfelt Commercial Fruit Processing, 2nd Edition