Influence of Social Media Usage on the Green Product Innovation of Manufacturing Firms through Environmental Collaboration

Salim, Norhuda; Rahman, Mohd Nizam Ab; Wahab, Dzuraidah Abd; Muhamed, Ariff Azly

doi:10.3390/su12208685

Cited by 22 publications

(19 citation statements)

References 81 publications

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“…The study's findings indicate that social media technologies positively impact both internal and external environmental collaboration. The results are similar to Salim et al (2020). The reason is more frequent use of social media technologies such as Facebook, Twitter, LinkedIn, etc., has improved communication.…”

Section: Discussionsupporting

confidence: 65%

Impact of social media technologies on environmental collaboration and green innovation: a mediation–moderation model

Syed

Song

Junaid

2022

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PurposeDrawing upon information processing theory (IPT) and natural resource-based view (NRBV), this study analyses the role of social media technologies (SMT) on internal and external environmental collaboration and green innovation (green product, process and managerial innovation).Design/methodology/approachThis study took in-depth empirical research by developing a survey questionnaire to identify the relationship between SMTs, environmental collaboration and green innovation. The respondents of the questionnaire were supply chain professionals working in the manufacturing industry of Pakistan. The survey collected 475 responses, which were tested through PLS-SEM using Smart-PLS.FindingsThe study results indicate that SMTs positively influence both internal and external environmental collaboration. Furthermore, internal environmental collaboration (IEC) fosters green products and green managerial innovation. In contrast, external environmental collaboration (EEC) fosters green processes and green managerial innovation. This study has also tested the mediation of IEC and EEC, which shows that both IEC and EEC mediate all the relationships except green process and green product innovation. The results also revealed that innovation capabilities moderate the relationship between environmental collaboration and green innovation.Research limitations/implicationsThough this study has various practical implications, it is not free of limitations. First, the data were collected from Pakistan, and the results may only be compared with other developing countries. Second, few social media platforms have been considered, but they are increasing in numbers and could be used in upcoming studies. Third, green innovation in the context of products, processes and management is considered, but the concept is evolving, and its other indicators can be taken in upcoming studies.Practical implicationsThis study addresses the implication of SMTs, environmental collaboration, innovation capabilities and green innovation, which are helpful for managers and policymakers to design policies.Originality/valueThis study provides the seminal operationalization of SMTs in environmental collaboration and green innovation. This study emphasizes innovation capabilities that firms should adopt.

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Section: Discussionsupporting

confidence: 65%

Impact of social media technologies on environmental collaboration and green innovation: a mediation–moderation model

Syed

Song

Junaid

2022

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“…Implementing a GP in halal supply chain operations is essential for a company to protect its halalness credibility by ensuring that supply chain members strictly adhere to halal and environmental requirements in managing the product. Integration of GP into the entire halal food SC is essential for achieving a greener halal SC and maintaining a competitive advantage (Ortas et al, 2014;Salim et al, 2020). Consequently, Rejeb et al (2021) emphasised the significance of integrating environmental considerations into SCM such as halal SCM, including product design, material sourcing and selection, manufacturing processes, and delivery of the final product, to ensure that the quality and halalness of the product are maintained.…”

Section: Literature Review and Hypothesis Developmentmentioning

confidence: 99%

Green Business Practices and the Success of Malaysia's Halal Food Companies

Zakariah¹,

Muhamed²,

Halif³

et al. 2023

IJARBSS

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This study examines the impact of green practise (GP) antecedents-green halal supplier selection (SUPP), green halal manufacturing (GHM), and green halal logistics (GHL)-on supply chain performance in the context of halal food small and medium enterprises (SME). The study examined the relationship between GP antecedent and supply chain performance using data from 115 halal SME. To test the proposed hypothesis, this study employed quantitative methodology with a purposive sampling technique. In addition, multiple regression employing structural equation modeling-partial least square (SEM-PLS) is used to examine the collected data while maximising the variance captured. This study found that GHL among supply chain partners has a greater impact on the performance of halal supply chains. In addition, empirical data validate the significance of SUPP and GHM in enhancing the performance of the halal supply chain in the context of halal food SME. Incorporating the GP as a strategic approach to boost supply chain performance while ensuring the halal credibility of the product, the findings of this study will assist halal small and medium-sized enterprises (SME) in refining their supply chain activity. This is the first study to examine the role of strategic green firm resources in enhancing supply chain performance.

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“…Media usage is related to adopting sustainability practices, such as green product innovation (Salim et al , 2020) and entrepreneurial sustainability intentions (Setyoko and Kurniasih, 2022). Various media sources increase the inclusion of citizens’ greater voices and participation to help ensure greater accountability and inclusion of all relevant stakeholders in sustainable economic development.…”

Section: Literature Reviewmentioning

confidence: 99%

The economic and sustainability priorities in the United Arab Emirates: conflict exploration

Bach

Žmuk

Kamenjarska

et al. 2023

JEC

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Purpose This paper aims to explore and analyse stakeholders’ perceptions of the development priorities and suggests more effective strategies to assist sustainable economic growth in the United Arab Emirates (UAE). Design/methodology/approach The authors use the World Bank data set, which collects various stakeholders’ opinions on the UAE development. First, the exploratory factor analysis has been applied to detect the main groups of development priorities. Second, the fuzzy cluster analysis has been conducted to detect the groups of stakeholders with different attitudes towards the importance of extracted groups of priorities. Third, clusters have been compared according to demographics, media usage and shared prosperity goals. Findings The two main groups of development priorities have been extracted by the exploratory factor analysis: economic priorities and sustainability priorities. Four clusters have been detected according to the level of motivation when it comes to the economic and sustainability priorities: Cluster 1 (High economic – High sustainability), Cluster 2 (High economic – Medium sustainability), Cluster 3 (High economic – Low sustainability) and Cluster 4 (Low economic – Low sustainability). Members of the cluster that prefer a high level of economic and sustainability priorities (Cluster 1) also prefer more diversified economic growth providing better employment opportunities and better education and training for young people in the UAE. Research limitations/implications Limitations stem from the survey being conducted on a relatively small sample using the data collected by the World Bank; however, this data set allowed a comparison of various stakeholders. Future research should consider a broader sample approach, e.g. exploring and comparing all of the Gulf Cooperation Council (GCC) countries; investigating the opinions of the expatriate managers living in the UAE that are not from GCC countries; and/or including other various groups that are lagging, such as female entrepreneurs. Practical implications Several practical implications were identified regarding education and media coverage. Since respondents prioritize the economic development factors over sustainability factors, a media campaign could be developed and executed to increase sustainability awareness. A campaign could target especially male citizens since the analysis indicates that males are more likely to affirm high economic and low sustainability priorities than females. There is no need for further diversification of media campaigns according to age since the analysis did not reveal relevant differences in age groups, implying there is no inter-generational gap between respondents. Originality/value This paper contributes to the literature by comparing the perceived importance of various development goals in the UAE, such as development priorities and shared prosperity indicators. The fuzzy cluster analysis has been used as a novel approach to detect the relevant groups of stakeholders in the UAE and their developmental priorities. The issue of media usage and demographic characteristics in this context has also been discussed.

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Influence of Social Media Usage on the Green Product Innovation of Manufacturing Firms through Environmental Collaboration

Cited by 22 publications

References 81 publications

Impact of social media technologies on environmental collaboration and green innovation: a mediation–moderation model

Impact of social media technologies on environmental collaboration and green innovation: a mediation–moderation model

Green Business Practices and the Success of Malaysia's Halal Food Companies

The economic and sustainability priorities in the United Arab Emirates: conflict exploration

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