Water treatment plant (WTP) sludge is actively used in building materials production. The object of this research was modifying additives for ceramic bricks from WTP aluminium-containing sludge. The research aim of this study was to determine the suitability of a million-plus population city’s WTP sludge as a burning-out additive in the production of structural ceramics and to establish the optimal conditions for obtaining products with the best characteristics. The raw water belongs to water belongs to the hydrocarbonate class, the calcium group, and it is of low turbidity (1.5–40 mg/L kaolin). Sludge, sourced from WTP sedimentation tanks, was dewatered by adding lime or by using the freezing-thawing method. The spray-dried WTP sludge is introduced into the clay in amounts of 5% to 20% by weight. The addition of 20% reduces the sensitivity of the clay to drying, reduces the density of ceramic by 20% and simultaneously increases its compressive strength from 7.0 to 10.2 MPa. The use of WTP sludge as a modifying additive, pretreated by the freezing-thawing method, makes it possible to obtain ceramic bricks with improved properties. The results can be used for WTP sludge containing aluminium obtained by treating water of medium turbidity and medium colour.