2023
DOI: 10.53378/352978
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Influencing Factors on the Selection of Language Learning Centres: Empirical Evidence from Myanmar

Abstract: This study aimed to analyse the factors considered by the learners in choosing a language learning centre in Myanmar as an overview of the competitive advantage in the rapidly transforming cutthroat and globalised market competition. Deductive approach was applied as the base of conducting the study with exploratory research design using survey questionnaire in which the related quantitative and qualitative questions distributed to 108 students. The qualitative and quantitative data interpreted revealed two pr… Show more

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