Infografia jornalística interativa: Abordagem ergonômica para a avaliação de interação na infografia jornalística

Abstract

Infographics use interactive features to enrich the reader's experience. However, the literature indicates that the use of this resource without adequate planning may compromise the understanding of main infographic message. Thus, this article aims to present a procedure that supports the analysis of the interaction in digital infographics, based on ergonomic criteria for interfaces analysis. The procedure takes two stages. First, it identifies aspects of interaction from the infographic like structure, style and objects of interaction. Second, the identified aspects are evaluated through a checklist of ergonomic criteria. This check-list consists of evaluation regarding orientation, workload, specific control, adaptability, consistency and meaning of the codes. To evaluate the consistency of this procedure we carry out an test analysis of an infographic.