2023
DOI: 10.1007/s12525-023-00668-x
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Information provision measures for voice agent product recommendations— The effect of process explanations and process visualizations on fairness perceptions

Helena Weith,
Christian Matt

Abstract: While voice agent product recommendations (VAPR) can be convenient for users, their underlying artificial intelligence (AI) components are subject to recommendation engine opacities and audio-based constraints, which limit users’ information level when conducting purchase decisions. As a result, users might feel as if they are being treated unfairly, which can lead to negative consequences for retailers. Drawing from the information processing and stimulus-organism-response theory, we investigate through two e… Show more

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Cited by 3 publications
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