The chapter discusses how ethics and transparency relate to creating secure web models for AI. AI plays a role in secure web development, and the authors consider ethics and transparency as two critical aspects of this subject, which influences users, stakeholders, or society. The examination begins with AI principles, which include fairness, accountability, and privacy requirements. They then get into the problems with secure web models. In this chapter, they break down bias and fairness concerns at the source and find ways to resolve them in web models. This relates to trust and accountability, where transparency and explainability are highlighted. They also provide case studies showing the effectiveness of transparent and explainable AI in increasing user engagement. They also delve into decision-making frameworks to help navigate the ethical dilemmas in AI web development. It then represents the conversation on the atmospherics of empowerment tools, such as monitoring and evaluation guidelines for mobilisation implementation practice and governance. To sum up, the authors underline the ethical and transparent views for us to do AI-driven web development. Therefore, they urge all stakeholders to make ethics and transparency the cornerstones of responsible webs.