2017
DOI: 10.13189/sa.2017.050602
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Intangible Cultural Heritage as Tourism Resource of Serbia

Abstract: Intangible cultural heritage, as a factor of promoting and developing cultural and national identity, is the focus of attention of the UNESCO, UNWTO and other international organizations specializing in the protection and promotion of culture and tourism, thereby generating tourism demand. The tourist offer of Serbia includes intangible cultural heritage which is modestly and inadequately presented and interpreted. This project is the result of research for the development of national strategies in tourism and… Show more

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Cited by 6 publications
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“…A combination of all these elements can form a tourism brand. Globally recognized intangible elements of Serbia's cultural heritage potentially lead to more tourists (Krasojević & Djordjević 2017).…”
Section: Theoretical Backgroundmentioning
confidence: 99%
“…A combination of all these elements can form a tourism brand. Globally recognized intangible elements of Serbia's cultural heritage potentially lead to more tourists (Krasojević & Djordjević 2017).…”
Section: Theoretical Backgroundmentioning
confidence: 99%