We show that a SP binding site and a cyclic AMP response element (CRE) in the ITGB8 core promoter are required for its expression and that Sp1, Sp3, and several AP-1 transcription factors form a complex that binds to these sites in a p38-dependent manner. Furthermore, we demonstrate the requirement for Sp3, ATF-2, and p38 for the transcription and protein expression of integrin 8. Additionally, reduction of SP3 or inhibition of p38 blocks ␣v8-mediated transforming growth factor  activation. These results place integrin 8 expression and activity under the control of ubiquitous transcription factors in a stress-activated and pro-inflammatory pathway.