Intelligent system for data protection in higher education institutions: A systematic review

Rodriguez-Ahuanari, Victor Gonzalo; Vega-Ramirez, Miguel Angel; Caycho, Hugo Eladio Chumpitaz; Gamboa, Ericka Nelly Espinoza; Cordova-Buiza, Franklin

doi:10.1109/smartiot55134.2022.00024

2022 IEEE International Conference on Smart Internet of Things (SmartIoT) 2022

DOI: 10.1109/smartiot55134.2022.00024

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Intelligent system for data protection in higher education institutions: A systematic review

Victor Gonzalo Rodriguez-Ahuanari

Miguel Angel Vega-Ramirez

Hugo Eladio Chumpitaz Caycho

et al.

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2023

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Cited by 2 publications

References 27 publications

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Customer loyalty and administrative management of e-commerce in the telecommunications sector in Latin America

Briggith Gomez-Pino,

Stefanny Huertas-Vilca,

Fabricio Maguiña-Rivero

et al. 2023

Problems and Perspectives in Management

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Business management plays a crucial role in brand positioning using the digitization of processes and strategies to attract customers, especially during the Covid-19 pandemic. The objective of this study is to identify the actions implemented by the administrative management of international corporations regarding investing in e-commerce and enhancing consumer loyalty. The sample comprised leading telecommunication companies, such as O Globo, Claro, and Tigo, according to the Katnar Ranking. A qualitative non-experimental design methodology was applied based on the documentary analysis of the annual reports. As a result of the investigation, it was found that 54% of the investments in business management maintained a customer attraction approach through electronic commerce strategies based on the organizational communication policy. In addition, 57% of the investment is allocated to the design of marketing plans through official websites. 54% of the incentive scale focuses on special offers on commemorative dates. On the other hand, 61% represent the importance of recognition of the digital shopping experience. Finally, 47% of the investment is focused on strengthening the processes that guarantee compliance with the duty of suitability. In conclusion, the business strategies proposed to promote electronic commerce and consumer loyalty have managed to promote digital transformation in the long term because administrative management focused on customer satisfaction and acquisition, which is essential to achieve business success in the digital age.

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Customer loyalty and administrative management of e-commerce in the telecommunications sector in Latin America

Briggith Gomez-Pino,

Stefanny Huertas-Vilca,

Fabricio Maguiña-Rivero

et al. 2023

Problems and Perspectives in Management

Self Cite

View full text Add to dashboard Cite

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Academic management of university virtual education: An analysis from the perception of students, teachers, and managers

Salazar-Rebaza,

Zegarra-Alva,

Cordova-Buiza

2023

Problems and Perspectives in Management

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Currently, many universities are developing virtual education as an option for the training of future professionals. The objective of this study is to analyze aspects of the academic management of university virtual education from the perspective of students, teachers, and administrators. A mixed approach and non-experimental design were applied. Semi-structured interviews and surveys were used. The participants were 8 managers, 340 students, and 75 teachers from Peru, Colombia, Mexico, and Spain, from universities where virtual education is offered. The results show that 51% of teachers agree with the management, 50% accept the adequate use of technological tools, and only 20% say that virtual classes are effective. Concerning students, 45% agree with the management, but only 15% feel that they are attended to when problems arise in the virtual modality. The managers determine relevant aspects such as the importance of teacher training, having technological tools to ensure learning, and providing a comprehensive academic service, as is provided in the in-person modality. It is concluded that academic management in the virtual modality should prioritize the improvement of satisfaction levels of both students and teachers through adaptation processes, training, performance evaluation, attention, and problem-solving, as well as the use of virtual platforms that allow the development of competencies of the graduate profile and contribute to the comprehensive training of future professionals.

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Intelligent system for data protection in higher education institutions: A systematic review

Cited by 2 publications

References 27 publications

Customer loyalty and administrative management of e-commerce in the telecommunications sector in Latin America

Customer loyalty and administrative management of e-commerce in the telecommunications sector in Latin America

Academic management of university virtual education: An analysis from the perception of students, teachers, and managers

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