“…A first set of contributions has explored the discursive dimension that frames buyer-supplier relations and the related transmission mechanisms along value chains (Gibbon et al, 2008). A second set has sought to tame some of the inevitability of 'buyer power' in the earlier literature by showing how key suppliers in some industries have been able to establish increasingly powerful positions Tewari, 2006;Kawakami, 2011;Raj-Reichert, 2015), by highlighting paths and strategies that suppliers can follow not only to create value, but also to retain it (Kaplinsky, 2004(Kaplinsky, , 2005Ponte and Ewert, 2009;Sako and Zylberberg, 2017) and/ or by highlighting the increasing power of lead firms based in the Global South, often facilitated by state support (Horner, 2017;Horner and Nadvi, 2018).…”