A review is given for recent theoretical studies on phase transitions in quasi-one-dimensional molecular conductors with a quarter-filled band. By lowering temperature, charge transfer salts exhibit a variety of transitions accompanying symmetry breaking, such as charge ordering, lattice dimerization, antiferromagnetic transition, spin-Peierls distortion, and so on. Analyses on microscopic quasi-one-dimensional models provide their systematic understandings, by the complementary use of different analytical and numerical techniques; they can reproduce finite-temperature phase transitions, whose results can be directly compared with experiments and give feedbacks to material design.