“…It is in this backdrop, we aim to add to the nascent literature on the re-internationalization phenomenon, where no published research has tried to understand the drivers of firm performance during re-internationalization. Almost all of the limited scholarship (Dominguez and Mayrhofer, 2017; Freeman et al, 2013; Janjuha-Jivraj et al, 2012; Vissak and Francioni, 2013) engaged in re-internationalization research, to date, has adopted a qualitative case-based approach and studied a handful of firms to draw findings, all in a developed economy context. Although internationalization from emerging economies has attracted both scholars’ and managers’ attention (Hernandez and Guillén, 2018; Kumar et al, 2013; Luo and Zhang, 2016), re-internationalization has not been studied in the emerging economy context.…”