Ethology is considered the leading biological discipline within behavioral research in the 20th century. Its history is told as a seemingly straightforward narrative: Ethology has its roots in the 1930s in German-speaking countries, a disciplinary heyday in the 1950s and 1960s, after which it slowly lost relevance. It employs a distinct approach to the comparative study of animal behavior, which is characterized by a physiological method of non-invasive, often observational studies of natural behavioral patterns, which were conceived of as shaped by evolution. Ethology contains stories of charismatic research animals such as the jackdaw Tschock or the goose Martina, 1 draws on academic disciplines such as ornithology, ichthyology, and entomology, 2 and also incorporates contexts and practices of animal lovers, bird watchers, and hunters, as well as those involved in animal husbandry, wildlife preservation, and livestock farming, or who work in nature reserves or zoological gardens. 3 Ethology is further connected to the development of certain visual media, such