The thermodynamics and kinetics of the bulk metallic glass forming Mg 65 Cu 25 Y 10 liquid were investigated using differential scanning calorimetry and three-point beam bending. The experiments lead to the determination of the thermodynamic functions as well as the viscosity of the supercooled liquid. The viscosity shows a temperature dependence, which is consistent with that of a strong glass similar to Zr-Ti-Cu-Ni-Be bulk metallic glasses or sodium silicate glasses. This contrasts with more fragile conventional metallic glass formers or pure metals. The relatively weak temperature dependence of the thermodynamic functions of the supercooled liquid is related to these sluggish kinetics in the supercooled liquid. Entropy, viscosity, and kinetic glass transition are compared in the frameworks of the fragility concept and the Adam-Gibbs theory. Strong liquid behavior retards the formation of crystals kinetically and thermodynamically.