Objective: The research carries out a diagnosis of the training of business administrators and its impact on the generation of soft skills of the students of the program, at the National Sports School University Institution for the year 2023.
Method: A theoretical-empirical investigation was carried out, whose approach is descriptive, keeping in mind the objective to be achieved. Reflecting whether the training activities in which the student is involved really contribute to the development of soft skills. Starting from the idea of the constant change that is evident today in the capture of human capital by organizations, turning the above into a fundamental and necessary point for the evaluation of human capital.
Research Findings and Discussions: The labor field was identified as a generating source of soft skills in the majority of the research participants, being of utmost importance the incursion into the program of activities that generate the previous ones, starting from the confrontation of the academic field with the economic sector, in simulated environments.
Implications of the research: The research involved determining the scope and limitations of business administrator training around soft skills, a fundamental aspect regarding the student's employment relationship.
Value originality: This research helps higher education entities identify adjustments or changes that they must make regarding the training of business administrators in favor of a successful connection to the labor field.