Investigating Intention-To-Use Sharia Financial Technology In New Normal Era

Abstract


 The new normal era has made digital-based industries with good prospects, including the sharia fintech industry. The aims of this study investigated the influence of knowledge about products, attitudes, and intentions-to-use of Sharia Financial Technology. There are three variables discussed in this study is knowledge about products, attitudes, and intentions. The quantitative approach used with this research using a regression test. Data Collected by an online survey of 60 respondents. The results of this study indicate that knowledge of Sharia Fintech affects attitudes and the intention-to-use Sharia Fintech. This study is limited to only Muslim respondents. Knowledge Products provide significant influence to shape attitudes and intentions. There has not been much research on new normal, including the sharia fintech industry. For practitioners, this research is useful as a reference in mapping the Muslim market in the fintech industry. This study highlights the importance of fintech in the new normal era because it can reduce the spread of the covid-19 virus.

Model Financial Technology (Fintech) Syariah di Sumatera Utara

“…Physical distancing yang dicanangkan pemerintah membuat bisnis dengan platform digital menjadi peluang besar untuk menjangkau pasar yang lebih luas dengan cepat. Industri fintech syariah yang menggunakan layanan digital juga memiliki peluang yang sama baiknya (Puspita et al, 2020) Industri keuangan syariah, menjadi obyek studi yang selalu menarik diteliti, terutama jika dibandingkan dengan industri keuangan konvensional. Hasil penelitian (Nurfalah et al, 2018) menyatakan bahwa perbankan syariah relatif lebih stabil dibandingkan dengan perbankan konvensional dalam menghadapi guncangan, baik dari internal maupun eksternal.…”

Determinant Factors in Predicting Muslim Fashion Purchase Decision: A Case in New Entrants Business

“…The business world is growing rapidly along with advances in technology, even with the hijab business in Indonesia (Pertiwi et al, 2020). This improvement in the business world occurs with the development of advanced internet technology so that it makes it easy for businesspeople to sell both online and offline.…”

Online buying and selling with Salam Contract in the consumption behavior of millennial youth

“…This development is included in internet use in everyday life. Technology innovation is overgrowing in this era (Puspita et al, 2020). One of the main areas that are significantly affected by the internet is the way people make transactions, make business, and trade in new and competitive environments (Sholikhin et al, 2019).…”