2024
DOI: 10.3390/agriculture14040614
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Investigating the Adoption of Blockchain Technology in Agri-Food Supply Chains: Analysis of an Extended UTAUT Model

Diana-Cezara Toader,
Corina Michaela Rădulescu,
Cezar Toader

Abstract: Against a backdrop of globalization, dynamic shifts in consumer demand, and climate change impact, the intricacies of agri-food supply chains have become increasingly convoluted, necessitating innovative measures to guarantee agri-food security and authenticity. Blockchain technology emerges as a promising solution, offering transparency, immutability, traceability, and efficiency in the overall supply chain. This study aims to investigate determinants impacting both the intention to use and the actual usage o… Show more

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Cited by 6 publications
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