“…Advancement in information technology and increasing internet penetration has transformed the traditional business processes in the service sector (Fan et al, 2018; Kapoor et al, 2022; Kaur, Dhir, Chen, & Rajala, 2021, Kaur, Dhir, Talwar, & Ghuman, 2021; Kumar, Shankar, Behl, et al, 2023; Kumari & Kumar, 2023; Prakash & Das, 2022; Talwar, Dhir, et al, 2020, Talwar, Talwar, et al, 2020; Shankar & Rishi, 2020; Shankar et al, 2023), and the healthcare sector is not an exception. Several innovative technologies were introduced in the healthcare sector to transform the process from traditional to digital (Prakash & Das, 2021).…”