The adsorbability of bovine serum albumin (BSA) onto poly(styrene‐co‐itaconic acid) (PS–IA), poly(styrene‐co‐hydroxyethyl methacrylate) (PS–HEMA), poly(styrene‐co‐acrylic acid) (PS–AA), and poly(styrene‐co‐methacrylic acid) (PS–MAA) latices were investigated with a quartz crystal microbalance. The amount adsorbed onto the functionalized latices, except for PS–MAA, was greater than that adsorbed onto polystyrene (PS) latex. To explain this result, two kinds of interaction forces were considered, hydrogen bonding and hydrophobic interactions, whereas electrostatic interaction was assumed to be small. When comparing the two extremes of hydrophobic interaction and hydrogen bonding, the latter was stronger. The corrected adsorption mass suggested that the BSA molecules were adsorbed onto the PS–MAA latex in a side‐on mode. However, in the case of the PS, PS–IA, PS–HEMA, and PS–AA latices, the BSA molecules were probably adsorbed in multiple layers. The presence of the BSA in the latex particle surface was verified by attenuated total reflectance/Fourier transform infrared spectroscopy and atomic force microscopy. © 2015 Wiley Periodicals, Inc. J. Appl. Polym. Sci. 2015, 132, 42055.