Is Malaysian Food Important to Local Tour Operators?

Yusoff, Nuraisyah Md.; Zahari, Mohd Salehuddin Mohd; Kutut, Mohd Zain; Sharif, Mohd

doi:10.1016/j.sbspro.2013.11.048

Cited by 10 publications

(10 citation statements)

References 20 publications

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“…Additionally, the way food and beverages are served, types of equipment used, selection of ingredients and cooking styles, different for each ethnic group has become part and parcel of Malaysian gastronomic products making it more fascinating (Mohd Hairi et al, 2007). Therefore, it is not surprising to see that the country has become a food-haven destination for gastronomic travellers (Jalis, Zahari, Zulkifly, & Othman, 2009;Tibere & Aloysius, 2013;Yusoff, Zahari, Kutut, & Sharif, 2013).…”

Section: Malaysian Gastronomic Tourismmentioning

confidence: 99%

Sustainability of Gastronomic Tourism in Malaysia: Theoretical Context

Sanip

Mustapha

2020

International Journal of Asian Social Science

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Contribution/ Originality: This study is one of very few studies which have investigated the relationship between gastronomic tourism and sustainability from three different contexts (economic, social and environmental) within the hospitality and tourism industry in Malaysia. 1. INTRODUCTION In an era where everyone can fly, tourism activities can be looked as a necessary segment in life, which provides not only new experiences to those who practice it, but also reduces tension and increases happiness in life. As a multifaceted industry, the tourism sector not only contributes to the development of well being, economic and social development of a country (Babolian, 2016; Diaconescu, Moraru, & Stănciulescu, 2016; Scarpato, 2003) but the sector also has a close relationship with other industrial segments including the environment and local communities as asserted by Diaconescu et al. (2016). The symbiotic relationship between tourism and other industrial sectors not only helps in support the economic growth of a country; by creating an opportunity for those who are seeking employment, but also strengthens a region's identity, sustain cultural heritage, contests fears of global food homogenization and facilitates the regeneration of an area's socio-cultural fabric (Everett & Aitchison, 2008).

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Section: Malaysian Gastronomic Tourismmentioning

confidence: 99%

Sustainability of Gastronomic Tourism in Malaysia: Theoretical Context

Sanip

Mustapha

2020

International Journal of Asian Social Science

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“…Restaurant is a vital travel plant [20]. The important of restaurant in tourism also assessed by several studies [35][36][37][38][39][40][41][42]. However, there are no studies including the number of restaurant analyses to regional income.…”

Section: The Influence Of the Number Of Restaurantmentioning

confidence: 99%

Regional Economics: How does Tourism Influence Regional Revenue of Malang Raya?

Wahyuni

Susilo

Muljaningsih

2018

JITODE

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This paper aims to analyze the influence of tourism sector to regional revenue of Malang Raya. In this case, tourism sector used the number of tourist arrival, hotel's room occupancy rate, the number of restaurants, and the sum of PDRB (Gross Regional Domestic Product) during the period of 2006-2016. The secondary panel data from three Local Governments in Malang Raya is analyzed by using fixed effect model of multiple regressions. The result shows that all independent variables simultaneously give significant influence to regional revenue. Partially,the number of tourist arrival and hotel's room occupancy rate give the significant influence to regional revenue. The other two variables, i.e. the number of restaurant and sum of PDRB did not give significant influence. A regression model of 97.76% is generated to predict regional revenue of Malang Raya. The conclusiongives an insight that local governments in Malang Raya should pay more attention to the effort of promoting Malang Raya to encourage tourist to come and stay longer, in order to increase the regional revenue and also to increase the share of the tourism sector to regional revenue.

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“…The tourist is therefore offered a unique and distinctive array of food cooked in many different ways using various types of equipment and serving techniques and accompanied by an assortment of beverages, all of which can be quite fascinating to the tourist (Jalis, 2009). Malaysia's vast culinary gourmet comprises a variety of taste ranging from mild and spicy to sweet and sour, thus making it one of the best places for a gastronomic vacation that introduces the tourist to new flavours of the local food (Yusoff, Zahari, Kutut & Sharif, 2013). Especially, Kuala Lumpur as the central city of Malaysia, a considerable amount of planning for tourism development to create a friendly destination for all types tourists, in the KL Structure Plan 2020 (Ujang and Muslim, 2014).…”

Section: Introductionmentioning

confidence: 99%

Enriching the International Tourist Experience of Local Malaysian Cuisine and a Guarantee of a Purchase Intention

Saad

AbdulRahman

Umadi

2019

AjBeS

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Gastronomy tourism contributes to about one-fifth of the Malaysian economy, indicating that people travel to the country are probably interested in experiencing the taste of the food. This study aims to identify the tourists’ experience as well as their purchase intention of local Malaysian food. The findings of 202 international tourists at Bukit Bintang in Kuala Lumpur highlighted both the characteristics of local Malaysian food and environmental factors as significant influences in the tourists’ willingness to purchase and to savour local food again. Their potential return visit to the country will benefit the tourism industry and the country’s foreign exchange.Keywords: Environmental Factors; Gastronomy Tourism; Malaysian Local Food, Purchase IntentioneISSN 2398-4295 © 2019. The Authors. Published for AMER ABRA cE-Bs by e-International Publishing House, Ltd., UK. This is an open-access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI: http://dx.doi.org/10.21834/ajbes.v4i16.176

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Is Malaysian Food Important to Local Tour Operators?

Cited by 10 publications

References 20 publications

Sustainability of Gastronomic Tourism in Malaysia: Theoretical Context

Sustainability of Gastronomic Tourism in Malaysia: Theoretical Context

Regional Economics: How does Tourism Influence Regional Revenue of Malang Raya?

Enriching the International Tourist Experience of Local Malaysian Cuisine and a Guarantee of a Purchase Intention

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