Is Organic Labelling Enough? Information Disclosure as Policy Instrument to Empower Consumer Choices

Zhang, Jing; Boldt, Lin

doi:10.24251/hicss.2017.326

Cited by 1 publication

(2 citation statements)

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“…The reasons for this are that: On the one hand, it is the access to information while having a large family helps to increase knowledge of health information, and on the other hand, it is the access to time constraints while consumers with large families have a heavier household burden and less time to take care of their dietary health ( 31 ). In terms of health status, consumers who feel good about themselves are more health conscious, but the more they care about their health, the more likely they are to follow the trend of consumption.…”

Section: Methodsmentioning

confidence: 99%

“…The Health Belief Model suggests that individuals' perceptions of the likelihood and severity of illness are the driving force behind health behavior, and that personal and social characteristics “behind” the level of perception indirectly influence individual health behavior ( 30 ). Health food consumption is one of the many health behaviors that are indirectly influenced by health consciousness ( 31 ). As consumers become more health conscious, their need for health information increases.…”

Section: Economic Explanations and Research Hypothesesmentioning

confidence: 99%

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Consumer motivation for organic food consumption: Health consciousness or herd mentality

Wang

Xue

Liu

2023

Front. Public Health

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Whether health awareness is self-awareness or conformity awareness is a question worth discussing. Especially under the current trend of organic food consumption, whether it is driven by health consciousness or herd mentality is worth exploring. This is not only about the government's formulation of health policies for the industry (for example, paying more attention to health standards), but also about the sustainable development of organic food consumption (for example, suppliers highlighting their own health advantages). However, there is still little research in this area. Based on data from 1,658 respondents in four first-tier cities in China, this paper explores whether consumers are consuming organic food under health consciousness or herd mentality. This paper uses a logit model to explore the key causes of health consciousness or herd mentality, and uses a propensity score matching (PSM) method to measure the impact of health consciousness and herd mentality on organic food consumption, comparing the effects across age and education groups. The results show that: (1) Individual characteristics, family characteristics, health status, volition, social trust and market education significantly influenced consumers' health consciousness or herd mentality; (2) The main motivation for organic food consumption is health consciousness, but herd mentality plays a role of amplifying this effect.

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Section: Methodsmentioning

confidence: 99%

Section: Economic Explanations and Research Hypothesesmentioning

confidence: 99%