Is Retailer’s Locational Choice in Line with Chain Positioning Strategy?

Toumi, Abir; Cliquet, Gérard

doi:10.1007/978-3-031-18134-4_12

Contributions to Management Science

2023

DOI: 10.1007/978-3-031-18134-4_12

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Is Retailer’s Locational Choice in Line with Chain Positioning Strategy?

Abir Toumi

Gérard Cliquet²

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Is Retailer’s Locational Choice in Line with Chain Positioning Strategy?

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References 77 publications

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