Hunting participation is declining in many Western countries. We surveyed 1,113 persons in Norway who had completed the mandatory hunting education program but not continued to hunt in order to examine reasons for desertion. Key barriers included lack of knowledge, associated expenses, and a lack of people to hunt with. Measures that may increase participation include improved knowledge about hunting practices and weapon handling, hunting opportunities, how to treat harvested game, as well as support from family and friends. We recommend the following measures to increase recruitment: a mentor arrangement where experienced hunters take the responsibility for assisting new hunters through their first season; a practical follow-up course in shooting, weapons handling, and field skills; and improved information about hunting opportunities that are accessible locally and regionally.