JCMC Volume 9, Issue 1: The Multilingual Internet. APEC Multilingual International Trade Project: Methodology and Case Reports on Needs Assessment

Abstract

As Internet use continues to grow worldwide, its potential to facilitate e‐commerce and international trade, especially among small and medium‐size enterprises (SMEs), is well recognized. However, formidable barriers in language and word processing have to be overcome before significant uptake of such computer‐mediated communication by SMEs can be realized. A pragmatic methodology to enable multilingual e‐mail communication is introduced, in a prototype system called “TigerTalk for SMEs.” This approach has been endorsed by the Asia Pacific Economic Cooperation (APEC) as the Multilingual International Trade Project. The first phase of needs and feasibility assessment is reported in eight case studies.

Linguistic and nonlinguistic factors determining proficiency of English as a foreign language: a cross-country analysis

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