2023
DOI: 10.1287/opre.2022.2384
|View full text |Cite
|
Sign up to set email alerts
|

Joint Assortment Optimization and Customization Under a Mixture of Multinomial Logit Models: On the Value of Personalized Assortments

Abstract: Assortment Personalization in E-commerce In the age of big data, online businesses have access to a tremendous amount of browsing and purchasing data from their customers. Consequently, there has been great effort in exploiting this data to offer personalized product assortments to each customer based on what is known about her or his preferences. A personalized assortment can potentially allow enhancing the customer experience as well as improving the revenue of the retailer. In “Joint Assortment Optimizatio… Show more

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
1

Citation Types

0
1
0

Year Published

2024
2024
2024
2024

Publication Types

Select...
4
1

Relationship

0
5

Authors

Journals

citations
Cited by 20 publications
(1 citation statement)
references
References 41 publications
0
1
0
Order By: Relevance
“…In this section, we supplement our analysis with an additional experiment using real data provided by Expedia, which was part of a Kaggle competition called Kaggle (2013). This dataset is commonly utilized in various research papers (Bai et al, 2023; El Housni & Topaloglu, 2023; Gao et al, 2021; Gui, 2023; Liu et al, 2023; Ursu, 2018 etc.). The key distinction between the Expedia dataset and the airline dataset is that the Expedia dataset includes information about nonpurchase assortments.…”
Section: Expedia Dataset Resultsmentioning
confidence: 99%
“…In this section, we supplement our analysis with an additional experiment using real data provided by Expedia, which was part of a Kaggle competition called Kaggle (2013). This dataset is commonly utilized in various research papers (Bai et al, 2023; El Housni & Topaloglu, 2023; Gao et al, 2021; Gui, 2023; Liu et al, 2023; Ursu, 2018 etc.). The key distinction between the Expedia dataset and the airline dataset is that the Expedia dataset includes information about nonpurchase assortments.…”
Section: Expedia Dataset Resultsmentioning
confidence: 99%